Showing posts with label Amazon. Show all posts
Showing posts with label Amazon. Show all posts

Tuesday, August 7, 2012

KDP Select - My (modest) Self Publishing success

As soneone who is trying to navigate the self-publishing landscape, I read a lot of articles by other authors on what works and what doesn't. I can't say I've found instant success, I may have hoped I would but deep down I didn't expect to, especially because if I had, it would have been the first time in my life. One thing I hear a lot is people's distaste for Amazon's KDP Select program. If you aren't familiar, it's a program that allow independent authors to list their books in Amazon's lending library where members of the Amazon Prime program can download it for free. Amazon then pays you for each download. The big benefit though is that you are also allowed to list your book for free, up to 5 days a quarter. The big deterrent though is that you aren't allowed to sell your book anywhere else but on Amazon.

I would agree that if you have built a following and have a presence then it might not make sense but my question was, if nobody knows you exist and aren't finding your work, who cares if you are on 8 different platforms? The answer is of course, it's 8 different ways for people to find you....which is great but are enough people going to find you so you build that success, can move up various rankings and starting getting the exposure? I don't know.

I used KDP Select twice with modest results. First in February and then in June. At the end of June I published my second novel so in early July I decided to do it again and this time I got lucky. I put my first novel free on a Sunday and by 9pm it was 64 overall on the free site so I quickly went in and put it free for the next day and it climbed all the way to 16th overall. My mistake was I didn't do it for a third day and take advantage of being on the first page of the free site but that's ok. Immediately I started selling books. Just like everyone says, it's a 3 or 4 day jump and then it falls off but because of the success I had, the 4 days were huge and the fall off wasn't total. Even after my first two tries at Select I would go three or four days without selling a book, sell one then another few days, repeat. It's been almost a month since I put The Trinity Murders free and I've sold books every day since, not just one, usually a few. It's modest but I think it's a great start. KDP Select gave me exposure that I wouldn't have gotten otherwise. My second novel, in a little over a month has already sold more copies than my first one did in the first 7 months. My first novel took 11 months to be profitable, paying for the cover and editing and there is an outside shot that my second novel could be profitable after two months.

One of the reasons I am posting this is because I'm trying something else, hopefully this week. I posted yesterday about a short story I am going to release later this week. It's part of a collection I came up with a while ago and I was going to wait until they were all done to publish them. Instead, I will put the first one out this week and each other one as I write them, I also hope to write other short stories too. My plan, I'm going to immediately put it free for three days. What I've learned is that there are lots of sites that report when books go free and I'm hoping I will get a lot of downloads. From there, people will hopefully like the story and go on to buy my books or when they download it they will be alerted to my books and may decide to give them a try. After that, the price will settle in at $.99 and at that point, it's another path for people to find me. I can't really find any holes in the plan. The only hole would be if the writing is bad, which I'm positive it isn't. So I'll check back in afterwards to report on how it went but I stand by my original comment that for an author that doesn't have a following outside of his family and friends, KDP Select is an invaluable tool.